Successful direct marketing methods /

Successful direct marketing methods /

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Bibliographic Details
Main Author: Stone, Bob, 1918-2007
Corporate Author: John W. Hartman Center for Sales, Advertising & Marketing History
Format: Book
Language:English
Published: Chicago : Crain Books, [1979], ©1979
Chicago : c1979
Chicago : [1979]
Edition:2d ed
Subjects:
Advertising, Direct-mail
Direct marketing
Direct selling
Mail-order business
Description
Item Description:Includes index
Physical Description:xiii, 370 p. : ill ; 29 cm
xiii, 370 p. : ill. ; 29 cm
xiii, 370 pages : illustrations ; 29 cm
ISBN:0872510409 :
9780872510401

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