Balancing public relations with socioeconomic and political environments in transition : comparative, contextualized research in Colombia, Mexico, and Venezuela /

Bibliographic Details
Main Author: Molleda, Juan-Carlos
Corporate Author: Association for Education in Journalism and Mass Communication
Other Authors: Edwards, Heidi Hatfield, 1966-, Kreshel, Peggy J (Peggy Jean), 1953-, Moreno, Ángeles
Format: Book
Language:English
Published: Columbia, SC : Association for Education in Journalism and Mass Communication, [2008], ©2008
Series:Journalism & communication monographs ; v. 10, no. 2
Subjects:
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245 1 0 |a Balancing public relations with socioeconomic and political environments in transition :  |b comparative, contextualized research in Colombia, Mexico, and Venezuela /  |c Juan-Carlos Molleda & Ángeles Moreno. An Audience interpretation of corporate communication in a cause-related corporate outreach event : the Avon Breast Cancer 3-Day Walk / Heidi Hatfield Edwards & Peggy J. Kreshel 
260 |a Columbia, SC :  |b Association for Education in Journalism and Mass Communication,  |c [2008], ©2008 
300 |a 116-244 pages ;  |c 23 cm 
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490 1 |a Journalism & communication monographs,  |x 1522-6379 ;  |v v. 10, no. 2 
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500 |a "Summer 2008." 
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650 0 |a Breast  |x Cancer 
650 0 |a Fund raising 
650 0 |a Public relations and politics 
650 0 |a Public relations  |z Colombia 
650 0 |a Public relations  |z Mexico 
650 0 |a Public relations  |z Venezuela 
700 1 |a Edwards, Heidi Hatfield,  |d 1966- 
700 1 |a Kreshel, Peggy J  |q (Peggy Jean),  |d 1953- 
700 1 |a Moreno, Ángeles 
710 2 |a Association for Education in Journalism and Mass Communication 
740 3 2 |a An audience interpretation of corporate communication in a cause-related corporate outreach event : the Avon Breast Cancer 3-Day Walk 
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