J. K. Fraser Scrapbook,

J. K. Fraser Scrapbook,

Collection comprises Fraser's selected writings primarily related to salesmanship and advertising strategies for gasoline, tobacco, grocery store foods, and more. Collection includes published articles, motivational letters, case studies, sales brochures, business letters and in-house memos, as...

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Detalhes bibliográficos
Autor principal: Fraser, J. K
Autor Corporativo: John W. Hartman Center for Sales, Advertising & Marketing History
Formato: Kit
Idioma:English
Assuntos:
Fraser, J. K
Blackman-Ross Company
Compton Advertising, Inc
Cornell University > Alumni Association.
Cornell University
Advertising agencies > United States > History
Advertising agencies > United States
Advertising agencies
Advertising executives > United States > History
Advertising executives
Advertising > United States > History
Advertising > United States
Advertising
Scrapbooks

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Duke University

Detalhes do Exemplar Duke University
Área/Cota: Library Service Center

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