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|a 9780133125115 (International ed. : pbk.)
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|a DLC
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|a pcc
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|b T883 2013
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1 |
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|a Tuten, Tracy L.,
|d 1967-
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| 245 |
1 |
0 |
|a Social media marketing /
|c Tracy Tuten, Michael Solomon
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| 260 |
|
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|a Boston :
|b Pearson,
|c c2013
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| 300 |
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|a xvii, 244 p. :
|b col. ill. ;
|c 24 cm
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| 504 |
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|a Includes bibliographical references and index
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| 520 |
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|a Tuten/Solomon is the first social media marketing textbook that focuses on showing students how social media fits into the marketer's toolbox
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| 650 |
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|a Internet advertising
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| 650 |
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|a Internet marketing
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| 650 |
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|a Online social networks
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|a Social media
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|a Internet advertising
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7 |
|a Internet marketing
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| 650 |
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|a Online social networks
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|a Solomon, Michael R
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