Global meetings and exhibitions /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons,
[2007], ©2007
Hoboken, N.J. : c2007 |
| Series: | The Wiley event management series
Wiley event management series |
| Subjects: |
Table of Contents:
- Fundamentals of meetings, conventions, and exhibitions
- Decision factors
- Destination assessment
- Organizing and hosting international events
- Managing currency and finances
- Program planning and development
- Cultural consideration
- Marketing the event
- International contracts and legalities
- Implementing the meeting plan
- Exhibiting abroad
- On-site operations
- Preparing for travel abroad
- Safety and security
- Event technology
- Ch. 1 Fundamentals of meetings, conventions, and exhibitions
- Ch. 2. Decision factors
- Ch. 3. Destination assessment
- Ch. 4. Organizing and hosting international events
- Ch. 5. Managing currency and finances
- Ch. 6. Program planning and development
- Ch. 7. Cultural considerations
- Ch. 8. Marketing the event
- Ch. 9. International contracts and legalities
- Ch. 10. Implementing the meeting plan
- Ch. 11. Exhibiting abroad
- Ch. 12. On-site operations
- Ch. 13. Preparing for travel abroad
- Ch. 14. Safety and security
- Ch. 15. Event technology
- App. 1. Major meeting industry associations and organizations
- App. 2. Meeting software and services.