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|a HF5861
|b .N62 1982
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|a HF5861
|b .N62 1982
|
| 099 |
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|a LSC
|a 4049
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| 245 |
0 |
0 |
|a 1982 fact book on direct response marketing
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| 246 |
3 |
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|a Fact book on direct response marketing
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| 250 |
|
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|a [5th ed.]
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| 260 |
|
|
|a New York, N.Y. :
|b Direct Mail/Marketing Association,
|c 1982
|
| 300 |
|
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|a xxiii, 225 p. :
|b ill. ;
|c 29 cm
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a unmediated
|b n
|2 rdamedia
|
| 338 |
|
|
|a volume
|b nc
|2 rdacarrier
|
| 500 |
|
|
|a Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History
|5 NcD
|
| 504 |
|
|
|a Bibliography: p. 221-225
|
| 583 |
1 |
|
|3 Rubenstein Library copy
|a former call number: LSC 4049
|
| 650 |
|
0 |
|a Advertising, Direct-mail
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| 650 |
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0 |
|a Direct selling
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| 650 |
|
0 |
|a Mail-order business
|
| 710 |
2 |
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|a Direct Mail Marketing Association
|
| 710 |
2 |
|
|a John W. Hartman Center for Sales, Advertising & Marketing History
|5 NcD
|
| 999 |
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