Showing 1 - 20 results of 41 for search 'Rao, Vithala R', query time: 0.24s Refine Results
  1. 1
    Applied conjoint analysis /
    by Rao, Vithala R., Rao, Vithala R.
    Published 2014

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  2. 2
    Analysis for strategic marketing /
    by Rao, Vithala R, Rao, Vithala R
    Published 1998

    Book
  3. 3
    Sales forecasting methods : a survey of recent developments /
    by Rao, Vithala R, Rao, Vithala R
    Published 1978

    Book
  4. 4
    A Micro-analytic threshold model for the timing and order of durable goods purchases/
    by Rao, Vithala R
    Published 1992

    Book
  5. 5
    Selecting, evaluating, and updating prospects in direct mail marketing : technical working paper /
    by Rao, Vithala R
    Published 1994

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    Book
  6. 6
    An application of the beta distribution in aggregate conjoint analysis /
    by Rao, Vithala R
    Published 1992

    Book
  7. 7
    Pricing models in marketing /
    by Rao, Vithala R
    Published 1992

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    Book
  8. 8
    Laboratory validation of conjoint analysis : some experimental results /
    by Rao, Vithala R
    Published 1980

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    Book
  9. 9
    A simultaneous approach for modeling judgment and choice /
    by Rao, Vithala R
    Published 1992

    Book
  10. 10
    A balance model for evaluating firms for acquisition /
    by Rao, Vithala R
    Published 1990

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    Book
  11. 11
    Inference of hierarchical choice processes from analyses of consumer panel data /
    by Rao, Vithala R
    Published 1980

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    Book
  12. 12
    Selecting, evaluating, and updating prospects in direct mail marketing /
    by Rao, Vithala R
    Published 1994

    Book
  13. 13
    A polarization model for describing group preferences /
    by Rao, Vithala R
    Published 1990

    Book
  14. 14
    Pricing research in marketing : the state of the art /
    by Rao, Vithala R
    Published 1983

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  15. 15
    Resource allocation problems with interval scale coefficients /
    by Rao, Vithala R
    Published 1981

    This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.
    Book
  16. 16
    Modeling the decision to add new products by channel intermediaries /
    by Rao, Vithala R
    Published 1988

    Book
  17. 17
    Supermarket buyer evaluations of hypothetical new products : an empirical analysis /
    by Rao, Vithala R
    Published 1992

    Book
  18. 18
    Measurement and use of market response functions for allocating marketing resources /
    by Rao, Vithala R
    Published 1986

    Book
  19. 19
    Advanced Introduction to Pricing Strategy and Analytics
    by Rao, Vithala R
    Published 2023

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    Book
  20. 20
    The new science of marketing : state-of-the-art tools for anticipating and tracking the market forces that will shape your company's future /
    by Rao, Vithala R
    Published 1995

    Book
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