The art of choosing /

Sheena Iyengar's award-winning research reveals how and why we choose: whether or not choice is innate or bound by culture, why we sometimes choose against our best interests, and how much control we really have over what we choose

Bibliographic Details
Main Author:	Iyengar, Sheena
Format:	Book
Language:	English
Published:	New York : Twelve, 2010 New York, NY : 2010 New York, NY : c2010 New York, NY : 2010
Edition:	1st ed
Subjects:	Choice (Psychology) Decision making Decision-making Choice Behavior Decision Making Entscheidung Psychologie Keuzegedrag

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