Using social marketing for public emergency preparedness : social change for community resilience /

Less than half of the public in the U.S. have taken the three steps to prepare for emergencies that are recommended by FEMA and the Red Cross: having a 3-day emergency kit, a family communication plan, and knowing where to get information during an emergency. Although emergency managers attempt to t...

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Bibliographic Details
Main Author: Meyer-Emerick, Nancy (Author)
Format: Book
Language:English
Published: New York : Routledge, 2016
Subjects:

Internet

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Columbia University

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Call Number: EBOOKS