Using social marketing for public emergency preparedness : social change for community resilience /
Less than half of the public in the U.S. have taken the three steps to prepare for emergencies that are recommended by FEMA and the Red Cross: having a 3-day emergency kit, a family communication plan, and knowing where to get information during an emergency. Although emergency managers attempt to t...
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| Format: | Book |
| Language: | English |
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New York :
Routledge,
2016
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