Nando's chilli sourcing : innovation for social impact /
In late 2013, Nando's, a global chicken restaurant chain, marked the successful implementation of a project for ethical sourcing of African bird's eye chillies (ABE) - the signature ingredient of the brand. The initiative had set Nando's on the road to securing its annual requirement...
Main Authors: | , |
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Format: | Book |
Language: | English |
Published: |
London :
Wits Business School,
2015
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Series: | SAGE Knowledge Cases.
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Subjects: |