The customer century : lessons from world class companies in integrated marketing and communications /

The customer century : lessons from world class companies in integrated marketing and communications /

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Annotation

Bibliographic Details
Main Authors: Grönstedt, Anders, Grönstedt, Anders
Format: Book
Language:English
Published: New York : Routledge, 2000
Subjects:
Business communication > Case studies
Communication in management > Case studies
Consumer satisfaction > Case studies
Marketing > Case studies
Business communication
Communication in management
Consumer satisfaction
Marketing
Case studies

Internet

Stanford University

Holdings details from Stanford University
Call Number: HF5718 .G77 2000

Duke University

Holdings details from Duke University
Call Number: HF5718 .G77 2000

Dartmouth College

Holdings details from Dartmouth College
Call Number: HF5718 .G77 2000

Cornell University

Holdings details from Cornell University
Call Number: HF5718 .G77x 2000

Brown University

Holdings details from Brown University
Call Number: HF5718 .G77 2000

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