Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket
| Main Authors: | , |
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| Corporate Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Boston, Massachusetts :
Harvard Business Review Press,
[2015]
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| Edition: | Expanded edition |
| Subjects: |
Internet
This item is not available through BorrowDirect. Please contact your institution’s interlibrary loan office for further assistance.Duke University
| Call Number: |
Kindle - Business Classics II |
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