Pitch, tweet, or engage on the street : how to practice global public relations and strategic communication /
"The second edition of Pitch, Tweet, or Engage on the Street offers a modern guide for how to adapt public relations strategies, messages, and tactics for countries and cultures around the globe. Drawing on interviews with public relations professionals in over 30 countries as well as the autho...
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Bibliographic Details
| Main Author: |
Alaimo, Kara
(Author) |
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| Format: | Book
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| Language: | English |
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| Published: |
New York, NY :
Routledge,
2021
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| Edition: | Second edition, 2nd edition |
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| Subjects: |
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