Compete by meeting unmet needs how Zipcar rethought the car rental business /

"This Element is an excerpt from Inspire!: why customers come back (ISBN: 9780131361881) by Jim Champy. Today's most powerful value proposition: combining ease of use with cost savings! How Zipcar has done it--with lessons you can apply in your own business"--Resource description page

Bibliographic Details
Main Author: Champy, James, 1942-
Format: Electronic Book
Language:English
Published: Upper Saddle River, New Jersey : FTPress Delivers, 2010
Edition:1st edition
Series:FT Press Delivers elements
Subjects:

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