Electronic commerce in the retail sector : from exploratory channel to strategic necessity

Whilst the Internet is already exerting a considerable impact upon society, in general, it is in the arena of trade and commerce that the Internet's most significant influence has been witnessed. As global competition intensifies, an organization's effective operational performance, and co...

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Bibliographic Details
Main Author: Doherty, Neil F
Other Authors: Ellis-Chadwick, Fiona
Format: Book
Language:English
Published: Bradford : Emerald Publishing Limited, 2006
Series:Volume 34, Issue 4 & 5
Subjects:

Internet

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