Journal of direct marketing : JDM : a quarterly publication of the Direct Marketing Educational Foundation, Inc

Bibliographic Details
New Title:Journal of interactive marketing
Previous Title:Journal of direct marketing research
Corporate Authors: Direct Marketing Educational Foundation, Medill School of Journalism
Format: Journal
Language:English
Published: [Evanston, IL] : Medill School of Journalism, Dept. of Advertising, Northwestern University in cooperation with DMEF, [1987]-c1997
Subjects:

Internet

University of Pennsylvania

Holdings details from University of Pennsylvania
Call Number: HF5415.126 .J687