Fashion promotion : building a brand through marketing and communication /
Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers, through the latest digital channels as well as traditional methods. Topics covered include developing a brand from an original idea, the impact of blogging and...
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Bloomsbury Visual Arts : Bloomsbury Publishing (UK),
2021
|
| Edition: | Second edition |
| Series: | Basics fashion management
|
| Subjects: |